An older woman is sitting on a chair in front of a window and smiling while having a conversation with a woman wearing glasses and a white shirt in a room with a microscope on a table and a window with a reflection of a man and a machine.

Younger patients are noticing dry eyes earlier than ever—and Myrtle Beach's unique climate might be part of the reason. Here's how we are combining aesthetics with eye care to change that. 

Between long hours on screens, year-round pollen, and sunny salt air, it’s no surprise that more Myrtle Beach residents are struggling with dry eyes—and many of them are too young to think of it as “just aging.” Whether you're on TikTok, leading a client call, or soaking in the coastal sun, your eyes take a hit. What you might not know? That gritty, irritated feeling could be linked to your skincare routine… or lack of omega-3s in your diet. 

That’s where Advanced Eye Care steps in. Dr. Kerry Reeves, O.D. provides comprehensive eye care, while Joy Reeves, a licensed esthetician and skincare specialist, leads the aesthetic services. Together, they’re redefining what eye care can look like — blending dry eye treatment with personalized skincare to create a kind of comfort that looks just as good as it feels. 

Why Dry Eyes Are On the Rise in Myrtle Beach

Our region is a hotbed for both vacationers and allergens. Between ocean winds, sand, and seasonal blooms, the eyes are constantly exposed. Add high humidity, intense sunlight, and nearly year-round AC to the mix, and it’s easy to see why your tear film might be struggling. Then there’s the tech side of things: screen use is up across all age groups, especially among beauty-conscious Gen Z and millennials. More screen time means less blinking—and less blinking means less moisture. 

But dryness doesn’t just mean discomfort. It also affects the skin around your eyes, contributing to fine lines, inflammation, and a tired appearance. That’s why more Myrtle Beach patients are asking: is there a better way to care for my eyes and my face? 

How Skincare and Eye Care Come Together 

If you're serious about your skin, don’t stop at serums and sunscreen. Many common skincare products—especially those with fragrance or harsh preservatives—can worsen dry eye symptoms without you even realizing it. Eye-safe skincare is the missing link for a lot of people dealing with unexplained irritation, redness, or flaking around the eyes. 

That’s why Joy Reeves carefully curates skincare products and rejuvenating treatments that support both eye health and a youthful glow. These products are clean, gentle, and approved for use near the delicate eye area. Paired with dry eye therapies like in-office gland expression and tea tree oil treatments, they form a powerful combination that both soothes and revitalizes. 

The Beauty of Omega-3s and Tea Tree Oil Therapy 

The connection between gut health, inflammation, and eye comfort is well documented—and omega-3s are a standout player. These essential fatty acids, found in flaxseed and fish oils, help reduce inflammation and support healthy tear production. If you're noticing more eye irritation during allergy season or after a weekend binge-watching session, omega-3s might help turn things around. 

Tea tree oil therapy is another surprising winner for dry eye relief. Known for its antimicrobial properties, tea tree oil is especially effective in treating eyelid conditions like blepharitis, which can block oil glands and worsen dryness. Joy Reeves incorporates these therapies into both medical and aesthetic treatments, creating a regimen that’s as practical as it is polished. 

Rejuvenating Eye Treatment in : What to Expect 

At Advanced Eye Care, aesthetic services aren’t just an add-on—they’re part of a whole-body approach to vision wellness. Your experience starts with a comprehensive dry eye evaluation, including meibomian gland imaging to pinpoint the cause of your symptoms. From there, you’ll get a personalized care plan that may include: 

  • In-office lid hygiene treatments 
  • Home relief kits with heat masks and omega-3s 
  • Skincare recommendations tailored to your skin type 
  • Tea tree oil-based therapies for soothing lid care 

This isn’t your typical trip to the optometrist. It’s a comfort-focused, beauty-friendly approach designed to help you feel (and look) better, long after you leave the exam room. 

Who Benefits From Aesthetic Eye Care? 

Aesthetic eye care is ideal for: 

  • Patients who wear makeup or skincare daily 
  • Beauty-conscious consumers looking for cleaner options 
  • Young professionals and students with high screen time 
  • Anyone with recurring dry eye symptoms or eyelid irritation 
  • Visitors dealing with seasonal allergies or beach-related dryness 

And the best part? Walk-ins are always welcome. Whether you’re a local, a vacationer, or just tired of red eyes ruining your look, Advanced Eye Care has solutions ready. 

 

Aesthetic Eye Care in Myrtle Beach: Relief That Looks Good on You 

At Advanced Eye Care, dry eyes aren't just treated—they're understood. Joy Reeves blends skincare insight with clinical precision, offering Myrtle Beach patients a smarter way to manage discomfort while protecting their glow. Whether you're hoping to refresh your look, soothe persistent dryness, or get a handle on flare-ups from makeup or climate, her team can help you find the right fit. 

Want to explore aesthetic eye care options in Myrtle Beach? Book an appointment or swing by our eye clinic in Myrtle Beach—where your eyes (and your skin) get the attention they deserve.